In a report I just published, I discussed my view of the last 2 years of the public speaking business. The report is called “Public Speaking (*as you know it) Is Dead!”

A link providing you with a free copy of my report can be found in the resource box at the bottom of this article.

While this view is strictly my opinion, it is supported by the facts and is now being validated by speakers in high places.

Well-known speaker and author, Jim Cathart, CPAE, a Past President of the National Speakers Association, recently commented that:”Scott Dennison has nailed it. The problem in our business is that it’s not there anymore. The needs are still there and our skills are still valuable, but the ways in which people buy our services has permanently moved. It’s time to go where the buying is happening.”

So what is all of the buzz about? And if the public speaking business is dead, how can you survive as a speaker? Here are three easy steps you take take to ensure a bright future.

1) Understand that the new rules apply to every speaker. We’re no longer living in a world when speakers could just present their message, collect a high fee and go home. Since the meetings that require a speaker have been reduced, we all need to have a different approach.

What this means is that you need to think like a publisher or content provider. You’re not just a speaker anymore. The audiences who once attended your speeches are still hungry for information on your area of expertise and want to gain access to your knowledge. They are seeking content and the new rules state you must give it to them.

2) Seek to find out what the audience loved about you and about your information. Then build relationships with only those individuals who are passionate about your topic.

Because of the Internet, you audience is not limited to those who would or could travel to the convention or meeting where you were presenting your information. Access to your work is now available to people all over the world with the only barrier being that persons access to the Internet. If your material fills a need your content can be distributed everywhere on earth.

3) Provide content for them to consume in multi-media formats, including video, audio, and text. This allows you to meet the needs of every learning style and offer them your information in they way they most want to receive it.

It’s become quite common to take a presentation that was originally recorded in video that later becomes available as audio CDs, transcribed into a book, converted and distributed as articles or even blog posts. While repurposing your video may seem difficult and require a lot of work its very easy and quite profitable to do.

Instead of thinking you need tens of thousands of people to hear you speak to make a great living, imagine building strong relationships with only 1000, who each like what you do so well they invest $100 per month to learn from you. If you do the math on that, you’ll understand that THERE IS life after the death of public speaking.

For a limited time, public speaking mentor, Scott A Dennison is offering free Public Speaking Tips and a free copy of his Public Speaking (*as you know it) IS DEAD report